Subby customers

Brands running recurring revenue on Subby

From estates, gyms, and meal plans to waste collection, diesel supply, and e-commerce. See how teams automate collections, cut churn, and manage recurring revenue from one platform.

Why Subby

Different businesses. Same recurring payment problem.

Businesses may operate differently, but when customers are expected to pay repeatedly, the problems start to look very familiar.

  • Estates
  • Gyms
  • Meal plans
  • Insurance
  • Waste collection
  • Diesel and fuel
  • Laundry
  • E-commerce
  • And more

The problem

  • Customers forget to pay
  • Payments fail
  • Teams spend hours chasing renewals
  • Disputes get buried in WhatsApp conversations
  • Collections live across spreadsheets, bank alerts, phone calls, and payment links
  • Finance can’t tell what was collected, what failed, what is outstanding, and what has actually settled

That’s the problem Subby is built to solve.

The operating system for recurring payments

Subby helps businesses automate billing, collections, reminders, retries, reconciliation, and customer follow-up from one platform. With Subby, providers can:

  • Set up a recurring payment plan in minutes
  • Use workflows built around their business type
  • Send reminders through SMS, email, in-app notifications, Telegram, and WhatsApp
  • Retry failed payments
  • Manage outstanding collections
  • Track disputes
  • Monitor settlements and payouts
  • Build directly with Subby’s API and sandbox

All stories

Explore every use case

14 stories
Swank Laundry
Swank Laundry logo

Swank Laundry

Laundry

With Subby, Swank transformed everyday laundry into simple prepaid subscriptions, making payments easier for customers and revenue more predictable for the business.

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Hey Kara
Hey Kara logo

Hey Kara

Meal Plans

Three services, three different workflows, one recurring payment infrastructure. Hey Kara bills meal plans, laundry, and cleaning from a single platform in Uyo.

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CeedMart
CeedMart logo

CeedMart

E-commerce

Laptops, gadgets, solar generators, and security cameras: CeedMart sells on structured instalment plans, with Subby handling the collections across Lagos, Uyo, and Port Harcourt.

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Spring Cleaners
SC

Spring Cleaners

Waste Management

Households, estates, and businesses pay for waste collection on a schedule. Subby ties every pickup route to a payment rate and keeps collections on track.

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Fonzville
FV

Fonzville

Energy & Fuel

Recurring diesel deliveries to estates, offices, and businesses in Abuja. Subby tracks what was collected, what failed, what is outstanding, and what has settled.

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Lunch Park
Lunch Park logo

Lunch Park

Meal Plans

From Campus Vibe to Boss Mode, Lunch Park runs tiered meal subscriptions on Subby with duration discounts and a clear per-meal food budget.

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MODE Logistics
MODE Logistics logo

MODE Logistics

Logistics

MODE replaced manual billing cycles with Subby: fewer disputes, faster collections, clearer margins on recurring lanes.

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Green Mile Meals
Green Mile Meals logo

Green Mile Meals

Meal Plans

Office lunch subscriptions and family weekly plans on one recurring stack for kitchens, drivers, and finance.

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SPDC
SPDC logo

SPDC

Estate Management

SPDC uses Subby to collect service charges consistently, send timely reminders, and track payments across its residential properties in Abuja.

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Axle Logistics
Axle Logistics logo

Axle Logistics

Logistics

Multi-market 3PL retainers on one billing layer. Axle expands routes without reinventing finance ops.

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FitCircle
FitCircle logo

FitCircle

Fitness

Gym memberships, class packs, and trainer plans renew on Subby: fewer silent drop-offs, clearer active members.

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Wellahealth
Wellahealth logo

Wellahealth

Healthcare

Thousands of small recurring healthcare premiums, with automated retries, reminders, and a dashboard built for volume.

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Auto Genius
Auto Genius logo

Auto Genius

Automotive

Vehicle care and cover renewals on Subby: higher retention, less chasing, predictable monthly revenue.

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Nest Community
Nest Community logo

Nest Community

Community

A community selling shared lifestyle and learning plans. Hive + Subby billing turned members into recurring revenue.

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We’re not building another generic payment tool and asking every business to adapt to it. We’re building infrastructure around how recurring businesses actually operate, so providers can spend less time chasing payments and more time delivering the service their customers are paying for.

The recurring payment OS for people and businesses.

If your business collects payments on a schedule, or you’re building a product that needs recurring payments, we’re building for you.

  • Set up in minutes
  • Build with our API and sandbox
  • Manage recurring revenue from one platform
Explore the API